Whenever you type a keyword in the search engine (e.g. Google, Yahoo, and Bing) and then hit the Enter button, you can get a long list of search results that contain your keyword. People mostly visit the websites which are on the top of the list, so you may wonder why these websites can rank higher on the web, while your websites just hardly are found by your target audiences. In fact, this is because of a powerful Internet marketing strategy called SEO.
To put it simply, SEO is just a matter of process aiming at making your site to be engine-friendly from the bottom up, and improving the visibility of a website, or a web page in the search engine’s organic search results, thus increasing the number of site visitors.

Almost every website out there needs optimization for better ranking. But if you’re reading this page, it’s clear that you want to know why you need SEO services. So we’ll tell you!

Think about the process that you take when you are looking for a new vendor or business to work with. Before you simply pick one out of the phone book, you probably do a little bit of research. You might call up a few friends or business owners and ask who they use for the specific service you are seeking. Based on their recommendations, you might then narrow down your list to a few companies. You might then do research online, visit the businesses in person, or look for reviews. Based on all of this criteria, you will then feel confident picking the top company to work with.

• It’s not important that you should be expert in HTML, CSS & Coding, basic knowledge is fine. Even that’s not that important now-a-days. As most of the site are built on CMS these days. Where there is a module or plugin used to make the Onpage SEO Changes.
• You should be adaptive with any of the verticals. As in the career of SEO, you may have to work for different clients of different verticals, so you should have the skill to be adaptive as of the clients websites.
• You should have good understanding over the language for the region you wish to start with SEO. If you opt for a career in SEO for UK Clients, your UK English should be good.

An experienced SEO expert is always in demand. He may either be working on his own or is employed by a digital marketing agency or one of the good search engine optimization companies. If he has done big budget, multi – industry and multi product / services assignments, there would be a great value for his skill.

Web Introduction

• What is www (World Wide Web)
• Use of Search Engines
• Working of Search Engines
• What is Web Hosting?
• What is domain and blog?

On Page Optimization

• Website Structure Optimization
•  Title Optimization
•  Meta Description Optimization
•  Meta Keywords Optimization
•  Header Tags Optimization
•  Content Optimization
•  URL Structure
•  Internal Links Optimization
•  Anchor Text Optimization
•  Image Optimization
•  Browser Compatibility Checking
•  Broken Link Check
•  Keyword Density

Off Page Optimization

• Link Building
• Article Marketing
• Blog Marketing
• Blog Creation
• Directory Submissions
• Deep Link Directory Submissions
• RSS feed Submission
• Bookmarking Submissions
• Classifieds Submissions
• Forum Submissions
• One way link building
• Link Wheel Service
• Press Release Distribution

SEO through SMO

• Forum Posting
• Google Plus One
• Blog Posting and Promotion
• Social Networking Profiles Creations
• Face Book Marketing
• Twitter Marketing
• LinkedIn Marketing
• Video Submission
• Social Bookmarking
• Squidoo Lens Creation
• Hub Pages Creation
• Use of SEO Tools
• PROJECT